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Tablets for memory

27 Jul 2018

This review examines the dynamics of pharmacy sales of drugs registered in the WHO classifier N06B, "Psychostimulants, agents used for attention deficit disorder, and nootropic drugs." In this group, both medicines obtained by the chemical synthesis method and preparations from animal raw materials and plant origin are presented. The volume of pharmacy sales of N06B drugs for 9 months was $ 203 million, or 40 million packs.

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The drugs of the group are in stable demand; their pharmacy sales are not subject to seasonal fluctuations. The share of nootropics and psychostimulants is more than 2% in the total volume of pharmacy sales in value terms (they are only ahead of such groups as analgesics, antipyretics, immunomodulators, NSAIDs and anticongestants). Nootropics are usually used for long courses, so pharmacies have the opportunity to purchase loyal customers in the face of consumers of this group.

In the group of nootropics and psychostimulants, more than a third of sold drugs in value terms - domestic production (in the total pharmacy sales, the share of Russian products is one-fourth). It's like traditional preparations Piracetam, Vinpocetine, Caffeine - sodium benzoate, and innovative products Cortexin, Phentotropil, Semax. In physical terms, the ratio of sales volumes is even more biased towards domestic drugs because of their greater price affordability compared to imports.

The share of drugs in the price category over $ 70 made up almost 50% of the total pharmacy sales in the analyzed period. In this price category came the drugs Cogitum, Encephabol, Noben, Semax. As a result of the increase in the price, a new Strattera drug entered this category, sales of which began in 2007. Sales of psychostimulants and nootropics are cheaper than $ 25. This category includes generic generics, which are in greater demand in hospital purchases, where the price of preparations is decisive, rather than in the commercial retail sector, where the consumer trusts branded drugs more.

Pharmacy sales of N06B drugs from hospital purchases are significantly different and structure by form of release. If in the commercial retail sector drugs predominate in the forms of release for internal use - tablets and capsules, in the hospital sector the traditional for the hospital forms of injection - injection and infusion ones prevail. Currently, the drugs of the group are actively used in the provision of emergency care, as well as in the rehabilitation period.

In the rating of manufacturers of psychostimulants and nootropics, the Gedeon Richter Corporation is the leader, with Cavinton (99%) dominant in sales. Among the domestic producers, the "Valenta" is leading, having a balanced portfolio of products of the analyzed group (Phentropil, Pantocalcin, Vinpocetin, Pantogam, Pyracetam, etc.). Pharmacy sales of "Valenta" grow at the highest rates, therefore this manufacturer has the opportunity to significantly increase its share of the presence in this sector of the pharmaceutical market.

The traditional sales leader among the group's drugs is Cavinton (17.53%), which has a lot of indications for use. Not inferior to the position and the founder of the group Nootropil with a market share of 7%. The increase in sales is led by the domestic drug Phentropil ("Valenta", market share - 8%, sales increase - 55%). Of the drugs not included in TOP10 during the period under review, but having all the prerequisites for replenishing the rating table in the near future, Bilobil, a herbal preparation based on ginkgo biloba, attracts attention.

The pace of life of a modern person is growing every year in a geometric progression; the amount of information that needs to be processed also increases, and the load on the nervous system and the brain. As a consequence, the need for drugs that without side effects help people cope with the daily workload will only grow. The general aging of the population also contributes to the positive dynamics of sales of nootropics: in fact, older people are the main consumers of these drugs.

TOP 10 nootropics
1) Cavinton
2) Cerebrolysin
3) Tanakan
4) Cortexin
5) Phenotropil
6) Nootropil
7) Fezam
8) Pyracetam
9) Pantogam
10 Vinpocetine


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